Was watching television the other day when some mindless preview from some inane movie hit the screen. I have no idea what the movie was or who the characters were.
What did stick with me was when one character asked another what the plan was, the answer was as noted above...
"There is no plan, just bigger guns."
Tricendent is in the business of enabling sales organizations, and most orgs are beefing up their sales organizations to take advantage of the upturn. Not a bad idea. However, just throwing volumes of people at a market does not mean success.
Such a (non) plan may mean spending more money on ammunition, but not hitting any more targets.
Have a plan.
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